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Amazon Dropped 10,000+ New Deals, Including a Hidden 50% Off Coupon on Its Best-Selling Pillows

Products in this story are independently selected and featured editorially. If you make a purchase using these links we may earn commission.

Whether you’re an early holiday shopper and like to beat the Black Friday rush or simply love a good deal on…

Products in this story are independently selected and featured editorially. If you make a purchase using these links we may earn commission. Whether you're an early holiday shopper and like to beat the Black Friday rush or simply love a good deal on any given day, Amazon has done us all a favor with its new Epic Deals sale.

The retailer has been dropping amazing discounts on customer-loved brands and products since the event kicked off, and new markdowns are being added everyday, which means the deals just keep getting bigger and better. Right now, there are over 10,000 discounts to take advantage of. The best part?

So many items are available for £30 and under, and we rounded up some of our favorites. You'll find tons of everyday essentials within the under-£30 deals, including beauty products like mascara and body wash, home items like pillows and towels, and even KN95 face masks. The IT Cosmetics 5-in-1 Mascara, for example, is going for just £13 from it's original £24 price tag.

Infused with nourishing ingredients like biotin, jojoba oil, and collagen, the lengthening mascara also acts as a lash conditioner and primer. Plus, its unique application brush is designed to lift and curl lashes.  Buy It! IT Cosmetics Hello Lashes 5-in-1 Mascara, £12.50 (orig. £24); amazon.com

Buy It! Aveeno Skin Relief Fragrance-Free Body Wash with Oat, £5.48 (orig. £13.39); amazon.com If you're looking for a really good under-the-radar deal, we have to let you know that Amazon's best-selling cooling pillows are 50 percent off right now -- which means they're just £20 for a pack of two -- thanks to a coupon sitting quietly on the product page. The Beckham Hotel Collection Pillows have no less than 102,725 five-star ratings from shoppers who rave that they've solved everything from neck and back pain to insomnia. (To take advantage of the deal, make sure to clip the coupon on the product page and add the pillows to your cart -- you'll see the discount at checkout.)

Buy It! Beckham Hotel Collection Gel Bed Pillows, 2 Pack, £19.99 with coupon (orig. £39.99); amazon.com Tons of KN95 face masks are also on sale, including these top-rated options from Huheta for just £14. Huheta's face masks are best-sellers in several categories on Amazon thanks to thousands of shoppers who have relied on them throughout the pandemic.

You can get several colors, like navy, burgundy, and black, on sale for various prices -- including a 10-pack for £14 and its most popular 30-pack for £28. Buy It! Huheta KN95 Face Masks, 10 Pack, £13.59 (orig. £16.99); amazon.com There are so many more goodies to score for less, including £20 leggings, a best-selling smart plug for £8, and even cozy sweaters and "hotel-quality" towels.

Shop all those under-£30 deals below, and check out the rest of Amazon's Epic Deals sale here. Buy It! Kasa Smart Plug by TP-Link, £7.99 with coupon (orig. £14.99); amazon.com Buy It! Iuga High Waist Yoga Leggings with Pockets, £19.50 (orig. £29.95); amazon.com

Buy It! Lark & Ro Women's Balloon Sleeve Sweater, £23.90 (orig. £41.20); amazon.com

Buy It! Hammam Linen Bath Towel Set, 3 Pieces, £14.44 (orig. £26.99); amazon.com